A negative reputation is every business owner's worst nightmare. Our clients have seen just how devastating it can be and how DMA can turn it around. We repair and build positive reputations online, and our clients are more than happy to gloat.
Positive results on page one on Google.
Control over branded phrase keywords.
Positive results on YouTube.
A manufacturing firm based in Tucson, Arizona, suffered from several negative reviews on different review platforms and a bad online news report from one of the local papers. As a result, 80% of Google search results on the first page were negative. The client even had negative Glassdoor reviews and a negative YouTube video posted by someone who claimed to be a dissatisfied customer.
DMA was able to identify the keywords that were most problematic and narrowed the list down to seven branded key phrases — these were identified as high priority. We focused on these keywords, which were generating 80% of the negative search traffic. We then created a one-year online reputation management strategy with our primary objective being to dilute the first-page results. We also aimed to suppress all negative sites by choosing high domain authority sites where we could build multiple client profiles. By using built-in reporting tools, we were able to remove the negative YouTube videos in five weeks. Then, we created new, positive videos for YouTube, and within just a few weeks, Google replaced the negative results with our newly created videos.
Get A Free Reputation Management QuoteIt took five weeks to accomplish, but by using built-in reporting tools, they were able to remove the negative YouTube videos.
Positive results on page one on Google.
Positive online reviews.
Increase in new sales.
Very poor feedback on a number of review sites plagued the client, a national furniture supply brand based in Albuquerque, New Mexico. They also had unwanted comments on various scam/complaint sites, as well as several anonymous defamatory posts that showed up in Google search results. The client estimated that all the negative reviews were costing them $20,000 in new sales per week.
DMA started to turn things around by collecting a massive amount of feedback from customers during the initial part of the campaign. With the client’s approval, we posted positive customer reviews on existing review sites to balance out the client’s image. We then submitted a press release to a few high-authority sites and performed an SEO campaign on those news outlets in order to suppress the negative results on Google’s first page. To supplement the first strategy, DMA launched a social media campaign to get more honest feedback in exchange for various offers, like discounts and prizes.
Get A Free Reputation Management QuoteWe were extremely pleased with the turnaround. We now have 95 percent positive results on page one and two on Google.
Positive results on page one on Google.
Increase in new clients in the last 6 months.
Improved positive results in image search.
A real estate developer in Denver, Colorado, suffered from a devastating negative image showing up on the first page of Google search results. That image, coupled with personal family issues being spread over the internet, meant he was experiencing a decline in new clients compared to the previous year.
To improve the client’s credibility and reduce the focus on his personal life, DMA built a digital platform that focused on the client’s contributions to his community and his work. Then, we created multiple outposts to highlight his business and collect positive feedback from his existing clients. We mass-distributed this incisive content, spreading it across a wide array of blogs, custom-built websites, and business profiles. Finally, DMA revamped the content and images on the client’s personal websites and performed an aggressive SEO campaign to boost the overall website authority.
Get A Free Reputation Management QuoteThey matched my expectations perfectly because I had done my homework on DMA. I had studied how they had managed the reputations of other businesses.